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Driving off into the sunset

Louise Liddle, 36 from Rowlands Gill, decided she wanted to do something in honour of her friend who had benefitted from hospice care, so she signed up to take part in the Great North Run 2020 to raise funds for St Oswald’s, her local hospice.

Like many others, Louise was disappointed to hear about the Great North Run’s cancellation due to the Covid-19 pandemic. She had been training hard and was determined to not only beat her time from last year, but raise vital funds for the local charity close to her heart. Luckily for Louise, she spotted St Oswald’s announcement of a virtual event called Challenge 13, organised as an alternative to the Great North Run and was one of the first to sign up.

Louise wanted to raise lots of money so she hit upon the idea of a raffle. Knowing she would need a top prize to boost her sales, she contacted Cooper BMW Sunderland to see if they could help her. Louise was delighted when the team there offered her a weekend hire of a top of the range BMW car, which she presented as her raffle prize, selling tickets for £5 each.

We caught up with lucky winner Ian at the dealership, when he went to collect his car for the weekend. The staff at Cooper BMW wanted to make it a fun for Ian, who had no idea what car he was getting. Taking him into the car park, Ben, the Product Genius at Cooper BMW, handed Ian a set of keys to try and find his new car for the weekend. After a few seconds of pressing the button, Ian finally found his car and was speechless.

It was a lovely idea from Louise to boost her fundraising. It got a lot of people involved and everyone was excited to win a swanky new car for the weekend. On the day seeing Ian’s face when he received the car you could see he was over the moon.

I’d like to say a big thank you to Cooper BMW Sunderland for being so accommodating and helping Louise fundraise for St Oswald’s Hospice. Also, a big thank you and well done to Louise for smashing her Great North Run time as well as raising over £2000 for the Hospice.

Danielle Harvey, Events and Fundraising Manager